Site Speed and Google Ranking Factor

Since Google’s recent announcement that web page load times are now a ranking factor web designers and developers have been required to pay additional attention to site performance considerations. Here are just a handful of factors that todays web developers need to keep in mind.

Most web pages are made up of a collection of elements including javascript files, CSS, images and database delivered content. Minimising the number of elements and therefore the number of HTTP requests necessary to render a page is crucial for fast page load times.

Around 80% of the end user’s response time is consumed in waiting for all of the page elements to download. It is well known that this waiting time can prompt visitors to leave an ecommerce site and visit a faster loading competitor. Using a content delivery network to serve the static content, including javascript and CSS files, can significantly reduce this time. A content delivery network is simply a collection of servers setup to efficiently deliver content to end users.

As web designs become richer and more engaging to the end user they require an increasing number of components including javascript, images and maybe Flash. When a site is first visited a number of HTTP requests will be made to download all of these elements. These can be minimised on subsequent visits by caching and this can be controlled using the Expires header. This is commonly used for images but can be effectively used for all components including Flash and stylesheets.

Compression, perhaps using GZIP, is another technique that should be in every web developers speed optimisation arsenal. GZIP is supported by around 90% of todays browsers and it can reduce the size of many elements by as much as 70%.

There are many additional techniques that can aid not only the search engine optimisation of web pages and will also improve the user experience. These include putting stylesheets at the top of pages and scripts at the bottom; minifying both javascript and CSS files; putting javascript and CSS into external files; reducing the number of DNS lookups and avoiding redirects. Good luck.

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New Web Ecommerce

http://kachingkaching.com/wilson” title=”KachingKachign”>KachingKachign – KachingKaching is an e-commerce store which provides storeowners the  ability to create traffic,  manage their site and earn money from generated sales through their very own web store.   KachingKaching means “The Sweet Sound of Money”.  

   One of KachingKaching’s founders is Robert J. McNulty and he was the first online retailer and sold Shopping.com for $220 million.   The other founder is Ron Loveless   had a major part in Wal-Mart and Sam’s Wholesale Club.   Both men’s experience shows that they have the ability to make money and to find items at reasonable prices.   Between the two, they have sold billions of dollars in retail sales and created thousands of millionaires.  

   The retail market has been revolutionized both traditionally and through e-commerce as well.   E-Commerce is doubling at the rate of every four years.   In 2015, the E-commerce projection is three hundred billion and in 2009 it was  

   The company is headquartered in Henderson, Nevada.   It is a publically traded company.  

   KachingKaching offers “Green Eco-Friendly Products”,”Made in the USA”, “As Seen On TV”, and the special “Deal Of The Day”.  

   It is not an on-line mall or an affiliate program.   It is the first of its kind to ever offer a real Chain Store environment on-line.  

   Storeowners receive their very own retail store and a personalized website, which carries over 1.8 million products direct from manufactures.   One benefit to the Storeowners is that they can earn ten percent commissions of the total sale of each on-line purchase.   Storeowners of a SuperStore, National Store, or Regional Store have the rights to sign up Non Member stores free and split the commission with the Non Member Store Operator.   This gives Non Member Stores the ability to secure their position in the one line down line.   Upgrades can be done at a later date.   The Non Member Stores could be a source of multiple streams of income.   Commissions can be earned eight levels deep, which is residual income from the licensing sales of the company.  

   A Non Member can upgrade by simply becoming a Store Owner for only thirty dollars per month which entitles them to their very own store.   For fifty dollars per month, there is the option of the Regional Store, which includes their own store and five Non Member Stores.   For one hundred dollars per month, the National Store is available and with its own personal store plus fifteen Non Member stores and unlocks 5 levels of pay.   There are unlimited stores to give away with the SuperStore and it has an entry price of two hundred ninety nine dollars and a monthly fee of one hundred dollars.  

   KachingKaching has an array of wonderful products at fantastic prices.   Many books are available including subjects such as bestsellers, new releases, art, architecture, photography,  audio books, biographies, business, calendars, comics, graphic novels, computers, cooking, entertainment, family,  fiction, health, home and garden, journals, kids, teens, nonfiction, pets, politics, religion, self help, sports, and travel.   Cameras, photography equipment, computers, electronics, fragrance, garden and patio, home and kitchen appliances, movies, televisions are included for sale as well as these other items office supplies and equipment, sporting goods, outdoor equipment, video games and wellness products.  

   Three forms of payment are accepted Visa, MasterCard and American Express.   Those wishing to shop often should become a Storeowner so they can purchase items at a ten percent discount.  

   Between  the type of products carried and the experienced leadership of the company’s founders, KachingKaching has all the components in place to be a major online presence.

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